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Google Instant and SEO/SEM (at evolt.org)

This article was originally posted on evolt.org, an online resource for web developers, maintained by web developers. I have granted evolt.org the right to use this article on their web site, and they...

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Google Instant Preview Overview

It’s like I’m running out of novel titles or something. With the launch of Google Instant a couple months ago, the landscape for SEO changed as now site authors had to consider targeting keywords for...

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Negative Reviews Can Now Affect Site Rank Downward

One of the ongoing truths about search engine optimization (SEO) has been that inbound links are usually a good thing. This has caused SEO scammers to abuse the practice by creating and using “link...

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Recent(ish) News on Google, Bing, SEO/SEM

I have written many times here about SEO/SEM and how so much of it is sold to organizations by scam artists (though I recoil at the thought of calling them “artists”). Too often it includes...

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Thoughts on Muse (Obvious Pun Avoided)

table.Data { border-collapse: collapse; margin: 10px 0px; border: 1px solid #cccccc; } table.Data td, table.Data th { padding: 3px 10px; border: 1px solid #cccccc; background-color:...

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We Really Still Have to Debunk Bad SEO?

I’ve been doing this web thing from the start (sort of — I did not have a NeXT machine and a guy named Tim in my living room) and I’ve watched how people have clamored to have their web sites...

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SEO Isn’t Just Google

This past weekend I had the pleasure of participating in Buffalo’s first WordCamp for WordPress users. Before my presentation I made it a point to sit in on the other sessions that were in the same...

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Social Media Profile versus a Web Site

This image gleefully stolen from The Page That No One Will Ever See. Now it may be a seen page. Yesterday an eye-catching headline popped up in my Twitter feed: 6 Reasons Facebook and Twitter Are More...

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Google Needs to Provide Android App Interstitial Alternative

Yesterday Matt Cutts from Google tweeted that Google search results for users on smartphones may be adjusted based on the kinds of errors a web site produces (of course I was excited): Important: if...

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Google Finally Has Code for App Banners, Will Now Penalize Interstitials

I didn’t want pizza anyway. Plenty of sites have covered the news from Google that many users have wanted to hear for some time now — that those giant overlays on sites that prompt you to download an...

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